The Revenue Operating System Newsletter 📨

HubSpot CRM how-to guides, insights and lessons from our client work, and in-depth analysis of topics affecting revenue operations.

Integrating your SaaS to HubSpot: Where to start?

The value of any company's CRM will be directly dependent on whether your team has access...

Performing a cohort analysis to evaluate close rates based on deal age in HubSpot: A step-by-step guide

Understanding the health of your sales pipeline is crucial for accurate forecasting and...

Adapting website templates based on conversion data in HubSpot

There are a number of situations where you might want to adapt the content of a website...

Guide to data validation in HubSpot with Regex

As of yesterday, all HubSpot accounts are included in the beta testing of a new update...

Creating an automated progress bar in a calculated property

One thing I see more and more frequently in CRM fields and tags is the use of emojis....

Creating an accurate close rate report in HubSpot: A step-by-step guide

In this guide, I’ll walk you through creating a close rate report in HubSpot CRM.

Identifying and addressing a zombie pipeline in HubSpot: A step-by-step guide

A common issue that can arise is the development of a “zombie pipeline” filled with...

New filter presets on HubSpot dashboards

One of the many updates being tested for HubSpot reporting right now is the so called...

Synchronising lifecycle stages and lead statuses in HubSpot CRM: a step-by-step guide

In this guide, I’ll walk you through automating the synchronisation between the lead...